ANIK LABREIGNE - FOUNDER
“Throughout my professional journey, I have worked in the fields of press relations and communication for prestigious international brands, in France and in Australia.
In France, I represented major players in the outdoor industry, like Vans, Quiksilver, and Billabong before venturing to Australia. In Sydney, I undertook press relations and event management responsibilities for renowned brands such as The North Face, Reebok, Speedo, Teva, and UGG Australia across Australia and New Zealand. This experience was profoundly rewarding, both personally and professionally.
Upon my return to France, in Paris, I took on the position of press relations director in the motorcycle and automotive sectors, heading communication for a large portfolio including Ducati, Opel, smart, Nissan, Citroën x colette. There, I led international PR launches and groundbreaking PR campaigns that got the world’s attention.
Returning to the beautiful Basque Country (south west in France), I decided to pursue my passion for travel and unique places by establishing my boutique PR agency, SLOW LIVING PR.
Driven by curiosity, with a keen appetite for architecture, interior design, food & drink, sustainability, I find immense joy in exploring the diverse expressions of human creativity.